Primary Research & Surveys
Fintech content research agency for original, citable data
Nationwide surveys and expert interviews that give your brand findings no one else has, and that media and regulators keep quoting.
What you get
Deliverables
- Survey design
- Expert interviews
- Research reports
- Data-led infographics
- Media-ready findings
- Social cut-downs
How it works
Our approach
Research first, then craft, then distribution.
Pick a theme worth owning
We find the question your audience asks and no report answers yet.
Design the method
Sample, questionnaire and interview plan, built by finance-qualified researchers.
Turn data into a narrative
Clear findings, charts and a report structure a journalist can quote in one line.
Repurpose everywhere
Each report becomes posts, carousels, videos and PR pitches.
Proof
Work we have shipped

The Mis-selling Menace: a survey of 1,655 bank RMs
How sales targets and incentives push unsuitable products.

MIS-SOLD: the documentary that preceded RBI action on mis-selling
A nationwide investigation into how banks sold unsuitable financial products, told through victims and experts.
Who it is for
Industries we serve
Related services
Pairs well with
FAQ
Primary Research & Surveys: common questions
What does a BFSI research engagement produce?
A survey or interview study, a written report, charts, and a set of social and PR assets built from the findings.
How large are your samples?
Recent studies ranged from 750 to 1,655 respondents, depending on the audience and the question.
Let's make finance content people trust
Tell us what you need to explain. We will come back with a research-led plan.