Documentary · Independent / 1 Finance
MIS-SOLD: the documentary that preceded RBI action on mis-selling
A nationwide investigation into how banks sold unsuitable financial products, told through victims and experts.
Covered by NDTV Profit, ET Now, Moneycontrol and Outlook Money
Amplified by financial journalists and experts
Followed by RBI directions on mis-selling, forced bundling and dark patterns
Zero paid promotion
The brief
What we were asked to do
A nationwide investigation into how banks sold unsuitable financial products, told through victims and experts.
Our role
- Nationwide research and story development
- Victim and expert identification
- Shoots across India
- Scripting and narrative
- Production and post-production
- Distribution and an exclusive PVR ICON screening
The result
100K+ views
- Covered by NDTV Profit, ET Now, Moneycontrol and Outlook Money
- Amplified by financial journalists and experts
- Followed by RBI directions on mis-selling, forced bundling and dark patterns
- Zero paid promotion
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